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selena gomez vegan-friendly rare beauty promotes a million dollar of well-being
how do you define a rare beauty? for selena gomez and her beauty products, creating a beauty that is truly rare is about wearing a vegan-friendly, cruelty-free makeup that ensures the well being of its surrounding.
when it comes to this beautiful celebrity singer-songwriter, a perfect beauty has always been embedded in her dazzling look. therefore, designing a product line that promotes the love of ourselves, the environment, and the animals is on everyone’s waiting list throughout 2020.
so what is so special with this rare beauty and what makes it seamlessly different than typical celebrities beauty brand such as the famous kylie cosmetics, fenty beauty by rihanna, or kora organics by miranda kerr, and so on?
let’s begin with its tagline, #madetofeelgood. yes, it is her one and foremost’s mission to redefine beauty differently and celebrate who you are as a person. for gomez, what it means by being “different” comes through its variant product, all the process involved, and the outcome. for instance, to whom it was made. as she does not specify any gender, nor particular skin tone, the…