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gensler redefines cadillac house in shanghai with a sleek silhouette and magnetic personality
news by sharina li
in shanghai, china, cadillac china, and gensler’s shanghai office sound a clear note of great latitude in expressing cadillac house’s individuality, thus to give it the leeway to embrace deconstructivism and digital technologies.
cadillac has a longstanding history now, and cadillac house is at its tender age, born in the ‘me’ generation wherein its birth is intended to explore the stronger relation between new-technology trends and aestheticism and self-expressing.
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in modern expression, gensler would care to render any visit to the house into a journey of exploration of modernism and futurism. xiaomei lee and peter weingarten, co-regional managing principals at gensler greater china, said that ‘the cadillac house project exemplifies gensler’s one-firm-firm culture through combining the expertise of a global network and cross-practice collaboration from retail…