bumi, the bamboo toothbrush that will make you smile

make the earth smile with bumi. the eco-friendly bamboo toothbrush and personal care brand that makes you guilt-free while performing daily dental duty.

when it comes to dental toothbrush, we have encountered bamboo material. many have questioned whether it is better or safer to use in the long term. even though we do not have the precise answer yet. however, the premise is that bamboo does have a considerably smaller environmental footprint due to its biodegradability. so it makes a better alternative to plastic.

for the eco-friendly bumi, the toothbrush launch was made playful, friendly, and bright colored. the design was made super simple and minimalist. it can be stacked like building blocks or packed together to adjust with your family member’s amount. as it was purposively made to make the world smile, the design allowed customers to interact and play with it while delivering the bold message of promoting healthier earth in a tiny invisible way.