antoinette jackson projecting happy people on happy products at superbee #storyofdesign

what sounds better than growing a company of natural alternatives to plastic that is born out of a holistic approach to empower women in the workforce? superbee is not only about bee-autiful food wraps that help saving the planet from plastic waste, but is also about creating a happy and healthy environment!

“if the people are happy, the products show it,” told antoinette jackson, founder of superbee of beeconscious company to the design story team through an interview held in june 2020.

nestled in the mountains of northern thailand, one of the rural areas in the land of white elephants where women do not have the same right and treatment in the workforce, jackson sees how it is essential to speak of an ethical and safe work environment as one of the keys to encourage greener and livable life.

superbee was established in 2015. everything began coincidentally after jackson tried to sell her handmade beeswax wrap at the local market where her two children went to, and posted the processing video on facebook as she earned millions of views in a few days. this is the story behind superbee. the fact that we always look forward to alternatives in life, and to have a greener lifestyle today is not only a way of life but is compulsory nowadays as the…